South Asian Occasion Wear · UK
Curated South Asian ethnic wear and jewellery for weddings, festivals and every celebration in between — hand-picked with love, right here in the UK.
The Collections
Showstopping skirts-and-cholis for brides, bridesmaids and anyone who plans to dance.
Explore →Timeless drapes in silks, georgettes and sequins, from understated elegance to full glamour.
Explore →Effortless everyday-to-occasion sets: salwar suits, Anarkalis and co-ords that just work.
Explore →Fusion silhouettes — jacket lehengas, cape gowns and dhoti sets — for the best of both worlds.
Explore →Jhumkas, chokers, maang tikkas and bangle stacks to finish every look with sparkle.
Explore →Potli bags, dupattas and clutches — the details that pull it all together.
Explore →The latest
New drops, restocks and where to find us next — all in one place. Updated 16 oct.
Just in time for the celebrations: an ivory floral jamdani with a festive red border, a sun-soaked marigold mustard saree with playful red-and-yellow tassels, and an ivory blossom floral saree covered in orange-rose vines. Limited pieces — message us on WhatsApp or Instagram to reserve yours before the pandal-hopping begins.
See the new arrivalsFourteen new sarees just landed — ivory & red garad and Dhakai jamdani classics for Durga Pujo, rani pink and rama green Salem silks, hand-painted-style pichwai and kalamkari prints, rust tussar and rich brocades. Limited pieces — message us on WhatsApp or Instagram to reserve yours before the festive rush.
Shop the Pujo editFresh stock has landed — royal blue, magenta and parrot-green Salem silks with the look and feel of Banarasi, breezy tissue silk, peach florals, a playful balloon-print georgette and more. New pieces are arriving weekly, so check back often.
Shop the editBreeze through this summer with this breezy Tissue Silk saree. Light as air, this trending design is elegance redefined. Taking pre-orders now for delivery by the first week of September.
Pre-order nowGorgeous pink & yellow linen-mix cotton saree — a festive look at a pocket-friendly price! Soft linen-mix cotton fabric, rich contrast pallu & border. Limited pieces only — DM/WhatsApp to grab yours, first come first served.
Grab yoursWe're taking pre-orders and building our subscriber list! Choose from tussar silk, a range of silk and cotton sarees, lehengas, churidars, kurtis and many more — all orders delivered by the first week of September. Stay tuned and join our WhatsApp group for the latest updates and new-drop alerts.
Join the WhatsApp groupCome find us at The Hilt, Chandlers Ford (3–7pm). Girls' lehengas, party gowns and this season's new mirror-work pieces are all on the rail — try before you buy.
Stall detailsFresh arrivals just landed — sunshine-yellow, teal and sea-green mirror lehengas, plus the champagne-gold party gown. Limited pieces per size.
Shop new in✦ New in
Fresh off the loom and straight onto the stage — today's spotlight piece changes daily, so there's always something new to fall for.
Sarees
Classic temple pairing — bright red body with gold booti and a deep green pallu woven in a dense gold zari checks pattern. Salem silk with the look and feel of Banarasi, made for celebrations.
Price on request
The saree wardrobe
Every saree in one place — filter by weave and mood, from the Pujo edit to Salem silks, breezy tissues and hand-painted-style art prints. The latest arrivals wear a gold New in badge.
Occasion wear
Our lehenga wardrobe — mirror work, zardosi, chikankari and velvet — alongside gowns, kurta sets and indo-western pieces for every celebration.
In motion
Some outfits are made to twirl. Watch a few of our pieces in motion — then message us about any you love.
On the road
Some outfits you just have to see, touch and twirl in. That's why we bring Twirl and Tassel on the road — you'll find our stall at melas, wedding exhibitions and community events across the UK. Come browse the collection, try on jewellery, and chat outfits with us in person.
Next stall
Bitterne Park School, Dimond Road, Southampton SO18 1BU
Find us at Southampton's Diwali Mela — a spectacular day of food & handicraft stalls, cultural performances, a brand-new Krishna theatrical production and a special-edition fashion show. Free entry, free parking.
Can't decide at the stall?
Scan to browse the full collection and enquire about any piece — or buy it right here at the stall.
Can't make it? Message us about any piece — and our newsletter subscribers always hear about new stall dates first. Join the list →
From our stalls
Shakti 1st Anniversary Mela · 5 July 2026 · The Hilt, Chandlers Ford — thank you to everyone who stopped by, tried on and twirled with us.
Our story
Twirl and Tassel is a UK-based boutique with one simple belief: every celebration deserves an outfit that makes you feel extraordinary. We curate South Asian ethnic wear and jewellery for the moments that matter — weddings and walimas, Diwali and Eid, Navratri nights and family parties.
Each piece in our collection is hand-picked for its craftsmanship, colour and that little bit of magic that makes you want to twirl. You'll find us online at twirlntassel.com and in person at melas, wedding exhibitions and community events across the UK — come say hello, try things on, and find the piece that feels like it was made for you.
Follow us on Instagram @twirl.tassel to see new arrivals first and find out where we're popping up next.
“Every celebration deserves a twirl.”
On Instagram
@twirl.tassel — new arrivals, stall dates and behind-the-scenes sparkle.
Say hello
Whether it's a bridal enquiry, a size question or a stall booking, we'd love to hear from you. Message us on Instagram @twirl.tassel or email sales@twirlntassel.com — we reply to every message.
Join the subscriber list for new arrivals and stall news — or get on the pre-order list. Choose from tussar silk, a range of silk and cotton sarees, lehengas, churidars, kurtis and many more. All orders delivered by the first week of September.
No spam, just sparkle. Unsubscribe anytime.
Prefer WhatsApp? Stay tuned there too.
Scan the QR code or tap to join our Ethnic Wear Collection group for the latest updates first.
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